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The Shout-Out

  • After the Ghostwriting: Selling Your Book

    After the Ghostwriting: Selling Your Book

    Good ghostwriters lull their clients into a false sense of luxurious ease. A seasoned pro makes life easy for clients by accommodating schedule hiccups, maintaining a quick and efficient pace, and delivering best-in-class content. The job involves making everything look easy to the person paying for the writing.   But once the book is written, the…

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  • The Art of the Book Proposal

    The Art of the Book Proposal

    The title of this post is misleading. Book proposals are both art and science. They are also essential for almost anyone who wants to secure the representation of a mainstream literary agent or sell a book concept to a traditional publisher. Drafting a proposal is a lot of work, but there are good reasons to go to…

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  • Ghostwriting and AI

    Ghostwriting and AI

    The ghost isn’t in the machine. The machine wants to be the ghost. I think the first place people’s imagination ran when it became clear that AI was coming online in a big way, was communications. “AI can write my emails!” It wasn’t much of a leap to assuming AI could do everything a writer…

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  • The Ethics of Ghostwriting

    The Ethics of Ghostwriting

    Legitimate, professional ghostwriters operate under a code of conduct. The rules are not written down, but are widely understood and accepted in the industry. They are, for the most part, there to protect the client. These extend beyond the standard operating guidelines that govern most professions. Basics like don’t lie, don’t break the law in…

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  • Which Content Pro Do You Need?

    Which Content Pro Do You Need?

    Content is king.  That new website? Better include sparkling copy if you want to entice visitors to linger and buy what you’re selling. Want to gift the world your inspiring life story? You’ll need a wordsmith to craft a narrative arc that breathes life into each and every detail. Even the high-level thinking behind a…

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  • Choosing A Book Publishing Option

    Choosing A Book Publishing Option

    So, you want to publish a book. You have a great concept but you’re not sure the best way to get your bestseller into print. The good news is, there are more publishing options for new book authors than ever before.  The bad news is, there are more publishing options for new book authors than…

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  • How to Find and Work with a Ghostwriter

    How to Find and Work with a Ghostwriter

    The right ghostwriter delivers transformative content. The trick is to critically sift through candidates and identify the best one for you and your particular project. The reward for that effort will be best-in-class content and a relationship that is not only fruitful, but downright enjoyable. Getting there is a matter of both parties honoring their…

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